| Campaign | Spend | Clicks | Impr. | Conv. | CTR | CPC | CPA |
|---|---|---|---|---|---|---|---|
| Sales-Performance Max-1 | $672.75 | 444 | 22,562 | 38 | 1.97% | $1.52 | $17.63 |
| Sports Activations | PMax | $599.26 | 382 | 48,517 | 6 | 0.79% | $1.57 | $99.88 |
| Event Services | $482.80 | 214 | 1,920 | 17 | 11.15% | $2.26 | $28.40 |
| Search | Sports Activations | $471.42 | 101 | 2,325 | 1 | 4.34% | $4.67 | $471.42 |
| Software Ads || M.M. | $467.97 | 172 | 3,167 | 8 | 5.43% | $2.72 | $58.50 |
| PPU/PBU, Search | $357.61 | 60 | 840 | 3 | 7.14% | $5.96 | $119.20 |
| PMax || Products || M.M. | $218.75 | 152 | 14,713 | 23 | 1.03% | $1.44 | $9.70 |
| Search || M.M. | $116.06 | 59 | 1,524 | 1 | 3.87% | $1.97 | $116.06 |
| PMAX CAMPAIGN | CASA | $82.46 | 79 | 3,900 | 35 | 2.03% | $1.04 | $2.36 |
| SEARCH CAMPAIGN | CASA | $75.49 | 50 | 574 | 1 | 8.71% | $1.51 | $75.49 |
| Photobooth, Search | $47.42 | 41 | 366 | 3 | 11.20% | $1.16 | $15.81 |
| Total | $3,591.99 | 1,754 | 100,408 | 73* | 1.75% | $2.05 | $49.21 |
*Includes 52 submit lead forms, 15 calls from ads, 5 calls from website, 1 purchase. Campaign-level conversions use Google's attribution model and may show fractional values.
| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC | CPL |
|---|---|---|---|---|---|---|---|
| Products Traffic Campaign | $1,761.89 | 12,466 | 255,317 | 7 | 4.88% | $0.14 | $251.70 |
| Software Sales Campaign | $1,155.86 | 1,465 | 95,326 | 29 | 1.54% | $0.79 | $39.86 |
| Sports Activation | Traffic [FIFA] | $644.66 | 2,567 | 69,388 | 1 | 3.70% | $0.25 | $644.66 |
| Sports Activation | Traffic | $283.48 | 1,053 | 41,842 | 0 | 2.52% | $0.27 | — |
| Total | $3,845.89 | 17,551 | 461,873 | 37 | 3.80% | $0.22 | $103.94 |
| Campaign | Spend | Clicks | Impr. | Conv. | CTR | CPC | CPA |
|---|---|---|---|---|---|---|---|
| Event Services || Bing | $770.80 | 574 | 15,079 | 8 | 3.81% | $1.34 | $96.35 |
| Software Ads || Bing | $606.87 | 841 | 21,925 | 5 | 3.84% | $0.72 | $121.37 |
| Search | Sports Activations || M.M. | $303.06 | 230 | 14,105 | 2 | 1.63% | $1.32 | $151.53 |
| Total | $1,680.73 | 1,645 | 51,109 | 15 | 3.22% | $1.02 | $112.05 |
| Contact | Amount | Source Detail | Campaign / Keyword |
|---|---|---|---|
| Chelsea Stockton | $20,000 | Paid Search | Event Services / "la photo party" |
| Grace Palmer | $7,500 | Paid Search | Event Services / "la photo party" |
| Sam Costantino | $5,100 | Paid Search | Sales-Performance Max-1 |
| Brody Crocker | $2,000 | Paid Search | "360 photo booth rental" |
| Jada Griffiths | $2,000 | Paid Search | Search Sports Activations / "corporate event photographer" |
| Rachel Haspel | $650 | Paid Search | Search || M.M. / "photo booth rental" |
| Total Paid Search | $37,250 |
| Contact | Amount | Source Detail |
|---|---|---|
| Jeannine Ryman | $12,000 | Organic Search / laphotoparty.com/event-services |
| Chelsea Maldonado | $6,000 | Organic Search / Google |
| Jasmine Kadile | $3,000 | Organic Search / laphotoparty.com/contact |
| Lauren G. | $1,000 | Organic Search / Google |
| Total Organic Search | $22,000 |
| Keyword | Position | Monthly Volume | Traffic % |
|---|---|---|---|
| photo booth camera | #1 | 1,900 | 21.14% |
| la photo party | #1 | 1,600 | 14.51% |
| 360 photo booth for sale near me | #1 | 1,000 | 9.08% |
| photo booth camera for sale | #1 | 590 | 5.36% |
| photo booth cameras | #1 | 480 | 4.36% |
| la photo booth | #1 | 390 | 3.54% |
| 360 photo booth los angeles | #1 | 320 | 2.91% |
| photo booth equipment | #2 | 1,000 | 3.29% |
| photo booth for sale | #3 | 6,600 | 5.96% |
| photo booth rental los angeles | #3 | 2,400 | 2.85% |
| photo booth rental la | #6 | 590 | 0.37% |
| 360 photo booth for sale | #6 | 2,400 | 1.50% |
| 360 photo booth rental | #9 | 1,600 | 0.26% |
| photo booth los angeles | #10 | 1,600 | 0.26% |